We also build apps for customers. We boosted app revenue from $15 Million -> $50 Million at American Eagle Outfitters.
Raised app store review from 2 stars to 5. In less than 1 year. We did it for American Eagle Outfitters.
We led development of iOS and Android apps, and node.js/Java server at American Eagle Outfitters (AEO).
Replaced UX navigation with new design on both iOS and Android.
Incorporated new features by collaborating with AppsFlyer, Criteo, Yext, NewRelic, Fabric, Shopkick, Synchrony, etc.
Introduced Continuous Integration (Jenkins) and automated testing.
Digital revenue is a large, and quickly growing portion of American Eagle Outfitter's revenue.
AEO's mobile app revenue is growing faster than the browser revenue, and recently reached 10% of AEO's digital revenue,
which includes both mDot and desktop browser. The apps also account for 25% of AEO's digital traffic.
Apps are part of AEO's online and in-store experience.